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Microlearning
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Client
A global manufacturer in the aerospace, defense and energy systems sector.
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Brief Description
The client was launching a new voice of the customer process impacting sales, quality and customer service departments, globally. They needed an information-based solution to raise awareness of the new program and provide high level information as a pre-requisite to detailed system and process training.
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Why It Worked
McGarity designed and produced a microlearning video to address the client’s preliminary need. This solution helped the client begin the change management process by gaining the attention of stakeholders and impacted employees with visually interesting content, raise awareness of the new processes and systems, and prepare learners for upcoming, more detailed training.
Client
A global non-profit organization developing business leaders through education and idea exchange.
Brief Description
The client needed to introduce members of the non-profit event planning team to standard crisis management resources available within the organization.
Why It Worked
McGarity designed and produced a microlearning video to address the client’s need to provide information to volunteer members in a brief, engaging and informative way. The video was accessible on mobile 4devices and incorporated v5oiceover, music and engaging graphics to capture and maintain audience attention.